K'luxe
Brand Position | Digital transformation | Marketing
K'luxe is skincare brand that believes in the fact that every skin is beautiful and that skincare should not be a daunting task. They strongly believe that skincare should workâand work simply. They have crafted minimalistic yet multi-dimensional skincare products using clinically-proven ingredients and innovative delivery systems.
The brand approached us with the passion to build a SKincare brand that " Works for all "
Brand Tonality :
#SkinCareThatWorks
Skinimalism Experience
We worked in close collaboration with the founder to craft a meaningful and exciting skinimalism experience for the user
Through thoughtfully-designed packaging, straightforward product names and effective innovations, we helped potrayed Kluxe -an affordable luxury for an accessible price point. We kept the jargon low and efficacy high..
Exclusive Content Experience
Kluxe was born to be a brand for everyone. No matter their skin type, gender. To highlight the brandâs inclusive outlook, executed a photography and video shoot with real people having varying skin tones and skin problems.
