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Brand : Punjab Agri Ventures Ltd

Project : Low Fat Eggless Mayonnaise

Client required a cost-effective product, we developed (1 kg pouch for Rs.75/-) low-fat eggless mayonnaise for the HoReCa segment. Benchmark was Veeba (Institutional pack) and Cremica.

Our Approach & Solution:
Development of formulation with competitive pricing to compete with well-known brands in the market. Raw material sourcing and vendor development. Optimized process parameters and designed all standard operating procedures. Sensory evaluation with a target group using methods like blind tasting and consumer preference tests to understand product acceptability.

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